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Yann Sarfati and Tristan Saunders

Userled: AI-made marketing campaigns

  • Founded 2022
  • £4m pre-seed
  • Up from 44th to 11th

About

Yann Sarfati and Tristan Saunders founded Userled in 2022. It uses AI to take a business from idea to campaign quickly, generating marketing content such as personalised account-based landing pages and one-to-one LinkedIn ads, so that one-to-one advertising is no longer only for big budgets.

Userled raised £4m in pre-seed funding, and its customers include Labelbox, Entrust and Teamed. It climbed from 44th to 11th on the Startups 100 Index in a year.

Number 11 on the Startups 100 Index 2026.

Companies and services

Register details are live from Companies House; descriptions and services are each company’s own.

Userled.

Userled.io Ltd

Registered as USERLED.IO LTDCompany 14334585Activesince 4 September 2022· Sevenoaks

Role: Founders

Userled uses AI to turn ideas into campaigns fast, with personalised landing pages and one-to-one LinkedIn ads.

userled.io Company details and accounts

Description from the company’s Startups 100 profile.