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Laura Pomfret and Holly Holland

Financielle: a money app made for women

  • Founded 2020
  • 200,000+ community
  • Apple App of the Day

About

Sisters Laura Pomfret and Holly Holland founded Financielle in 2020, starting with a money guide that people were happy to pay for. The app offers a budget planner, the Financielle Playbook money guides and a community of more than 200,000 people.

Backers include Tony Prestedge, former deputy chief executive of Nationwide, and it has twice been Apple's App of the Day.

Number 73 on the Startups 100 Index 2025.

Companies and services

Register details are live from Companies House; descriptions and services are each company’s own.